A Growing Trend in Home Fitness Reflects Shifting German Lifestyles and Economic Disparities
New data released this week by the Federal Statistical Office (Destatis) reveals a significant rise in home fitness equipment ownership across German households, raising questions about evolving lifestyles and highlighting stark economic inequalities. In 2023, approximately 12.9 million fitness devices were present in private homes, impacting 10.5 million households – representing over a quarter (25.6%) of all German households. This marks a notable increase from 23.3% five years prior, signaling a sustained popularity for at-home workouts.
The statistics underscore a clear correlation between income levels and access to fitness resources. Households with a net monthly income exceeding €5,000 demonstrate a significantly higher propensity for owning fitness equipment, with over a third (35.8%) reporting at least one device. Conversely, households struggling with income below €1,300 display a considerably lower ownership rate, at just 12.3%. This disparity indicates that the burgeoning home fitness trend is not equally accessible across all socioeconomic strata, potentially exacerbating existing health and wellbeing inequalities.
Furthermore, the data reveals differences in equipment ownership across varying household types. Couples without children display the highest rates of fitness equipment usage (33.5%), while families with children experience a lower prevalence (27.6%). Single-person households exhibit the lowest rates, at just under 18.1%. These nuances suggest lifestyle factors and household structures play a crucial role in shaping fitness routines.
While this increase in domestic fitness corresponds with a growing overall time spent on physical activity, broader societal implications warrant further scrutiny. Germany’s Time Use Survey 2022 indicates that individuals aged ten and above now dedicate an average of 34 minutes daily to sports, five minutes more than in 2012. This apparent increase may be attributed to various factors, including growing awareness of health benefits, intensified marketing efforts from fitness industries and responses to pandemic-related restrictions. Men consistently report slightly higher average durations of daily physical activity (36 minutes) compared to women and girls (33 minutes), although the gap remains relatively small.
The rising prevalence of home fitness, while potentially promoting individual wellbeing, also raises questions about the future of traditional fitness infrastructure and its accessibility for lower-income communities. Government policy-makers now face the challenge of ensuring equitable access to fitness resources and promoting healthy lifestyles across all demographics to avoid widening the health gap in Germany.


